Social Your Customers Matter! Here’s How To Know Them Better Money matters in business, but your customers matter more. They are the reason you’re even…ciciOctober 29, 2019
BrandingSocial Perceived Value – What Separates ‘Premium’ From ‘Expensive’ The idiom “One man’s trash is another man’s treasure”, though often misused is purely based…ciciOctober 15, 2019
BrandingContent Making Your Company Profile Worth Remembering Are you leveraging video as a medium for your company profile? There's a whole range…ciciOctober 1, 2019
DigitalSocial Working ‘FOMO’ To Your Advantage Ever had the urge to join your peers in a certain trend, challenge or social…ciciSeptember 17, 2019
Branding A Visual Guide To Colour Psychology In Marketing To an ordinary person, a colour is just that. To a marketer, colour is a…ciciSeptember 4, 2019
Social Squirmy Marketing Fails By Kenyan Brands (2019) Every so often, brands make epic marketing fails or mistakes that give the rest of…ciciAugust 20, 2019
Digital A Few Digital Hacks To Get You Noticed. According to a report by Hootsuite, the internet penetration in Kenya as of January 2019…ciciAugust 8, 2019
Digital Why You Need A Great UI/UX Design Usually, we surf the internet knowing exactly what we are looking for, whether it is…ciciJuly 24, 2019
DigitalSocial We’re Going Viral! You know those words whose meaning changes completely depending on the context that they are…ciciJuly 9, 2019
DigitalSocial 3 Things Kenyans Need To Know About Calibra We are currently living in a digital world where technology, media, and social interaction take…ciciJune 27, 2019